Insulation & Coating: The ability to reflect or block heat from all sources such as fireplaces, heaters, and radiators inside a building as well as sunlight is the value of a true "insulative" or "insulating" paint. These products reduce the work (heat loading) that "resistance insulation" such a fiberglass, foam, and rock wool have to do. A coating is a covering that is applied to the surface of an object, usually referred to as the substrate. The purpose of applying the coating may be decorative, functional, or both. The coating itself may be an all-over coating, completely covering the substrate, or it may only cover parts of the substrate.

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